Nike has been supplying United's famous red shirts since 2002 but the current agreement expires next year. According to media report, the U.S. sportswear giant will not renew a long-running kit supply deal with English football club Manchester United because of the cost of a new contract. Its withdrawal is expected to clear the way for Manchester United to sign a lucrative new deal with German sportswear company Adidas.
"Clearly Nike's football business is booming and they could easily afford to do this (deal). They had the right to match any other offer but looking at the deal on the table, they will walk away as it doesn't make commercial sense," the source said.
United got around 38 million pounds from the Nike deal in 2012-13, including its share of profit from the sale of merchandise around the world. Media reports had suggested the club was looking for a new deal worth around 60 million pounds per season. Nike and Adidas are battling for supremacy in the football kit industry, with the American company having made big inroads into a sport that its German rival long dominated.
To date, Adidas and Man Utd both declined to comment.
- Brader Sports
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